As an independent fashion and graphic designer, Alecsandra Savulescu is the passionate young designer behind the elASavy label.
Being attracted by everything that arts play with, she has also the skills for projecting pattern and prints.
Her interest is always directed towards the new color mixing, textures, stiches and patterns, developing new shapes and lines continuously.
After finishing the Nicolae N. Tonitza National High School of Fine Arts in Bucharest, Alecsandra graduated from the National University of Fine Arts, in the field of Fashion, in 2008.
She started working as an entry-level fashion designer for Bigotti Romania, continuing as a mid-level designer for local brands and participating at important expositions and fashion shows like Bucharest Fashion Week, fashion brunches and handmade fairs with her own designs.
At the beginning of 2009 she started a one-year master study at Domus Academy Milan in Fashion Design, where she developed important projects in collaboration with international and prestigious brands.
One of the collaborations was with the famous Italian couture designer Saverio Palatella, developing a knitwear couture collection and a special tricot couture accessory for the outfit.
Another mixt project was with the Jannet & Janner brand, analyzing and defining different possibilities for brand extension and creating accessories and a multifunctional printed leather vest.
An independent project involved the famous brand Frankie Morello for his spring-summer 2010 collection.
Another project was made with the prestigious Parisian haute-couture brand, Interwear, working on a couture collection for Maurizio Galante and Tal Lancman.
The last but not least project was the final exam. This was a collaboration with Frankie Morello on a complete pret-a-porter autumn-winter collection. Alecsandra designed and worked on five outfits, creating textures and dying samples, sourcing fabrics, costing and made the final photo shooting for the portfolio.
In 2010 she launched her own independent workshop in Bucharest, developing the business idea as a creative workshop. By following the lines of creative fashion, she opened the doors to her own brand called elASavy.
Fresh and romantic, elASavy, produces items with personality, story products special crafted for the soul.
Mixing new cuts with history hints, working with modern designs, unique lines and quality workmanship… every detail is being watched carefully, each item comes into its character and every satisfied customer produces magic!